Microsoft CRM - CRM Notifications Accelerator
The CRM notifications accelerator allows users to subscribe to the CRM “business events” that are significant to them, e.g. a salesperson is interested in new 
leads and opportunities assigned to them whereas a customer service representative is interested in new service cases assigned to them.
What this means is a CRM user can now subscribe to an RSS Feed of their favourite View, as long as their security privileges allow it.
As an example, for salespeople, this can be “My Open Opportunities” or “Hot Opportunities”. A service desk operator on the other hand would be more interested in a “My Open Services Cases” type of view. Marketing staff can utilise an “Event Registration List” RSS Feed.
Once the user has subscribed (each user manages their subscription profile) to the types of events that are important to them they can elect how they want these event notifications to be delivered.
Notifications are delivered via a Really Simple Syndication (RSS) feed and can be consumed with many desktop tools including Microsoft Outlook 2007 or the standard news feed Windows Vista® gadget.
The CRM notifications accelerator further drives system and process efficiency for users by giving them visibility into the business events which are directly relevant to their role.